Bing vs. Google – Thanks to ChatGPT, is it time to rethink your Bing SEM and SEO strategy?
When thinking about SEM approaches, most of us are hyper-focused on Google because of its stranglehold on market share [...]
When thinking about SEM approaches, most of us are hyper-focused on Google because of its stranglehold on market share [...]
What is Reddit? Reddit is a social media platform boasting over 50 million unique daily users that doesn’t look [...]
Why are podcasts relevant to my media strategy? It’s past time our blog covered a media channel that’s been [...]
Google Ads recently introduced dynamic ad targets for dynamic search ads (DSA's). So, I decided to provide a bit of [...]
Back in 2017, Ben Lang and I discussed VR in advertising and predicted how it would develop (here is the [...]
The first television commercial was shown in 1941. Nearly 80 years later, broadcast TV advertising is still evolving. It’s now [...]
Sometimes the most creative ad—isn’t really an ad. The 2019 Clio Awards are here. What do you suppose some of [...]
According to Road to VR CEO Ben Lang, we’re only 5–10 years from virtual reality systems reaching ownership levels of [...]
Six Thoughts On The “Brand Manifesto” Trend What the heck is a brand manifesto? Think of it as a corporate [...]
Nobody likes a cold sore. But did you know that over 90% of American adults have been exposed to the [...]