Dynamic Search Ads & Dynamic Ad Targets
Google Ads recently introduced dynamic ad targets for dynamic search ads (DSA’s). So, I decided to provide…
Category Archives: Google Ads
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Platforms That Every Digital Marketer Should Learn
A wise digital marketer once said, “it’s all about the platforms, baby.” Ok, that was me. And…
Solution for “The Bidding Strategy Does Not Support Shared Budgets” Issue in Google Ads
If you’re trying to maximize conversions for a Google Ads campaign that is part of a shared…
Google Responsive Display Ads Examples & Effects
Responsive display ads are a new offering that Google has been pushing advertisers to adopt. What’s unique…
Goodbye Average Position, Hello Top Impression: A Change in Google Ads’ Search Metrics
The Sunset of the Average Position On August 12, 2019, Google officially announced that the ‘average position’…
How to Schedule Ad Group Bid Adjustments in Google Ads
One of the reasons Google Ads is such a great tool is that it empowers advertisers to…