The ad agency is the brainchild of two career marketing professionals—Jim Workman and Christian Boswell. Coming at the process from two different perspectives—one a lifelong agency guy, the other a client—the two envisioned a different type of company: one that was committed to brand building, open to new forms of media and focused on creative excellence.

More than a decade later, annualized billings and staff size have quadrupled, but the focus remains the same: build strong brands with strategic thinking and killer creative.